How to Integrate HubSpot with WhatsApp Without WhatsApp Business API | WhatsBoost

Businesses worldwide rely on HubSpot for managing leads, nurturing customers, and streamlining sales pipelines. At the same time, WhatsApp has become the go-to channel for real-time customer engagement.

But here’s the challenge:
The official WhatsApp Business API comes with high costs, strict approvals, and limitations that make it difficult for small and mid-sized businesses to adopt.

This is where WhatsBoost steps in. With its inbuilt WhatsApp APIs, WhatsBoost allows businesses to integrate WhatsApp with HubSpot seamlessly—without relying on the official Business API.

In this blog, we’ll explain:

• Why integrate WhatsApp with HubSpot

• How WhatsBoost makes it possible without the Business API

• Step-by-step process for setting up the integration

• Real-world use cases (lead nurturing, reminders, updates)

• FAQs on WhatsBoost and HubSpot integration

Why Businesses Need HubSpot + WhatsApp Integration

HubSpot is excellent for managing leads and customer data, but email follow-ups often go unnoticed. WhatsApp, on the other hand, has an open rate of over 90%, making it a perfect channel to engage leads instantly.

By connecting WhatsApp with HubSpot, businesses can:

• Send instant lead nurturing messages when a new lead enters HubSpot.

• Automate reminders and follow-ups for meetings, demos, or renewals.

• Trigger drip campaigns based on lead status or pipeline stage.

• Improve response rates by shifting communication from emails to WhatsApp.

• Save costs by avoiding the expensive Business API.

How WhatsBoost Enables HubSpot + WhatsApp Integration Without API

Unlike traditional methods that rely on the WhatsApp Business API, WhatsBoost offers an API-free approach that is affordable, flexible, and easy to implement.

Here’s what makes WhatsBoost unique:

• Inbuilt WhatsApp APIs → No need for external providers or lengthy approvals.

• Webhook Support in HubSpot → Connect WhatsBoost directly using HubSpot’s automation webhooks.

• Template Storage → Save WhatsApp templates with text, images, PDFs, or videos inside WhatsBoost.

• Drip Campaigns → Create multi-step follow-ups triggered by HubSpot actions.

• Free Trial → Test integration risk-free with WhatsBoost Free Trial.

This means you can automate real-time customer engagement inside HubSpot without being tied down to WhatsApp Business API restrictions.

Step-by-Step Guide: How to Integrate HubSpot with WhatsApp Using WhatsBoost

Here’s a simple walkthrough for setting up the integration:

Step 1: Create a WhatsBoost Account

• Sign up for a free trial at WhatsBoost.in.

• Access WhatsBoost’s dashboard and inbuilt WhatsApp APIs.

Step 2: Set Up WhatsApp Templates

• Save your message templates (text, images, PDFs, or videos) in WhatsBoost.

• Templates can include lead nurturing sequences, reminders, or stage-based updates.

Step 3: Configure HubSpot Workflow

• Inside HubSpot, open Automation → Workflows.

• Choose a trigger (e.g., new lead added, lead stage updated, deal closed).

Step 4: Add a Webhook Action

• Insert a Webhook action in the HubSpot workflow.

• Paste the WhatsBoost API endpoint for sending messages.

Step 5: Map Fields and Personalize Messages

• Add dynamic fields like lead name, deal stage, or appointment time.

• Map these fields in WhatsBoost’s template for personalization.

Step 6: Test and Go Live

• Run a test workflow to send a WhatsApp message.

• Deploy automation for lead nurturing, reminders, or drip campaigns.

Use Cases: WhatsApp + HubSpot Integration for Businesses

Here are some real-world examples of how businesses can leverage this integration:

1. Lead Nurturing Campaigns

When a new lead enters HubSpot, WhatsBoost automatically sends a welcome message on WhatsApp, followed by a drip campaign to keep the lead engaged.

2. Stage-Based Follow-Ups

When a lead moves from “Qualified” to “Negotiation” stage in HubSpot, WhatsBoost triggers a WhatsApp message with relevant resources or reminders.

3. Appointment & Demo Reminders

HubSpot events (like booked demos) can trigger WhatsApp reminder messages, ensuring higher attendance rates.

4. Post-Sale Engagement

Once a deal is closed in HubSpot, WhatsBoost can send thank-you messages, onboarding links, or support resources via WhatsApp.

5. Renewal & Re-engagement Campaigns

If a customer is nearing subscription renewal, HubSpot can trigger a WhatsApp reminder to renew before expiry.

Benefits of Using WhatsBoost for HubSpot WhatsApp Integration

• No Business API Required → Avoid restrictions and costs.

• Quick Setup → Webhook integration takes minutes.

• Full Media Support → Send PDFs, videos, or images seamlessly.

• Automation-Ready → Perfect for drip campaigns and follow-ups.

• Cost-Effective → No per-message charges.

FAQs: WhatsApp + HubSpot Use Cases

Q1. Can I integrate WhatsApp with HubSpot without the Business API?

Yes. WhatsBoost’s inbuilt APIs make it possible using HubSpot webhooks.

Q2. Can I send rich media (PDFs, videos) with this integration?

Yes. WhatsBoost allows sending templates with text, images, PDFs, and videos.

Q3. Can I trigger WhatsApp messages when a lead stage changes?

Yes. You can set HubSpot workflows to send WhatsApp messages whenever a lead moves to a new stage.

Q4. Do I need coding knowledge?

No. Both WhatsBoost and HubSpot use no-code workflows with webhooks.

Q5. Is there a free trial?

Yes. You can test WhatsBoost for free by signing up at WhatsBoost Free Trial.

FAQs: WhatsBoost Features

• Does WhatsBoost support multiple WhatsApp numbers?
  Yes. You can manage multiple connections in a single dashboard.

• Can I integrate WhatsBoost with other CRMs?
  Yes. WhatsBoost integrates with 7,000+ apps like Zoho, ClickUp, Jira, and Shopify.

• Can I send bulk WhatsApp messages?
  Yes. WhatsBoost allows bulk personalized messaging.

• Is WhatsBoost suitable for small businesses?
  Absolutely. It’s cost-effective and designed for SMBs and agencies.

• Does WhatsBoost support WhatsApp group automation?
  Yes. You can automate group messaging, scheduling, and chat extraction.

Conclusion

Integrating HubSpot with WhatsApp is no longer a challenge. With WhatsBoost’s inbuilt APIs, you can send messages, reminders, and drip campaigns directly from HubSpot—without the WhatsApp Business API.

From nurturing new leads to engaging existing customers, this integration ensures higher engagement, faster response times, and better conversions.

If you’re ready to unlock the power of HubSpot + WhatsApp automation, start today with a WhatsBoost Free Trial.