How to Use Make.com to Automate WhatsApp Messages for Indian SMBs

🚀 Introduction: The Automation Revolution for Indian SMBs

For most Indian small and medium businesses (SMBs), WhatsApp has become the lifeline for customer interaction. From inquiries and support to payments and promotions, the platform has replaced email and SMS as the go-to communication channel.

But here’s the challenge:
As your business grows, managing hundreds of WhatsApp messages manually becomes impossible.

This is where Make.com (formerly Integromat) and WhatsBoost come together to help you automate WhatsApp messages — saving time, reducing errors, and ensuring no customer query goes unanswered.

This blog will guide you step-by-step on how to connect Make.com with WhatsBoost to automate WhatsApp messaging for Indian SMBs — without writing a single line of code.

💡 Why Indian SMBs Should Automate WhatsApp Messaging

Indian SMBs operate in fast-paced industries — from local retailers and service providers to digital agencies and edtech startups. Yet, most still rely on manual WhatsApp communication, which leads to:

• Delayed responses and lost leads

• Untracked customer conversations

• High dependency on staff availability

• Missed opportunities for follow-ups

Automation solves these problems instantly.

By integrating Make.com with WhatsBoost, Indian SMBs can:
✅ Send automated WhatsApp replies when a form is submitted
✅ Share order confirmations, payment alerts, or appointment reminders
✅ Trigger drip campaigns or re-engagement sequences
✅ Sync customer data with Google Sheets or CRMs

Essentially, automation helps you stay connected to your customers — even when you’re offline.

🔗 What Is Make.com?

Make.com (previously Integromat) is a visual automation builder that connects multiple apps and automates workflows. It’s like Zapier but with deeper customization.

For example, you can create a workflow that says:

“Whenever a new lead fills a Google Form, send a WhatsApp message via WhatsBoost.”

Make.com works beautifully for Indian SMBs because it:

• Requires no technical skills

• Offers real-time data syncing

• Integrates with WhatsBoost, CRMs, Google Sheets, payment gateways, and more

💬 Why Use WhatsBoost with Make.com?

While Make.com is excellent at connecting tools, you still need a WhatsApp automation platform to actually send messages — and that’s where WhatsBoost comes in.

WhatsBoost allows you to:

• Build AI-powered WhatsApp Flows

• Send automated messages at scale

• Use approved WhatsApp Business API templates

• Track open rates, responses, and engagement metrics

• Integrate with tools like Make.com, Google Sheets, and CRMs

Together, Make.com handles your workflow logic, and WhatsBoost handles your communication automation — creating a powerful, no-code business system.

⚙️ Step-by-Step: How to Automate WhatsApp Messages Using Make.com + WhatsBoost

Let’s walk through how to build a WhatsApp automation workflow using Make.com and WhatsBoost for your Indian SMB.

🧩 Step 1: Set Up Your WhatsBoost Account

1. Go to WhatsBoost.in.

2. Create an account and link your WhatsApp Business API number.

3. Set up your default templates for automation (e.g., lead confirmations, order updates, reminders).

4. Generate your WhatsBoost API key (used later in Make.com).

📋 Step 2: Create a New Scenario in Make.com

1. Sign up or log in at Make.com.

2. Click “Create a new scenario.”

3. Choose your trigger app — for example:

   • Google Forms (new response)

   • Shopify (new order)

   • HubSpot (new contact)

4. Add your WhatsBoost module as the action.

💬 Step 3: Connect WhatsBoost API to Make.com

In Make.com:

1. Add a HTTP Request module.

2. Set the request type to POST.

3. Paste your WhatsBoost endpoint URL.

4. In the body, define your message variables:

{
  "phone": "{{CustomerPhone}}",
  "template_name": "order_confirmation",
  "parameters": {
      "name": "{{CustomerName}}",
      "order_id": "{{OrderID}}"
  }
}

5. Add your WhatsBoost API key in headers for authentication.

Now, whenever your trigger (like a form submission) occurs, WhatsBoost will automatically send a personalized WhatsApp message.

📊 Step 4: Add Data Management with Google Sheets

To organize customer data:

• Add a Google Sheets module in your Make.com workflow.

• Log every new contact, message status, and response.

• Use Sheets to track campaign performance or follow-ups.

This gives Indian SMBs a lightweight CRM without paying for expensive software.

🔁 Step 5: Test and Activate the Workflow

Once everything is connected:

• Run a test lead through your form or CRM.

• Check if the message is successfully sent via WhatsBoost.

• Enable scheduling to run this automation 24/7.

From now on, every new inquiry or order will receive an instant WhatsApp response, improving engagement and retention.

💡 Example Use Cases for Indian SMBs

Here’s how different industries can use Make.com + WhatsBoost automation:

🏠 Real Estate

Automatically message prospects who fill a property inquiry form — share brochures and book visits.

🏥 Healthcare Clinics

Send appointment confirmations, prescription reminders, or follow-up messages to patients.

🧑‍🎓 Coaching & Education

Notify students about class schedules, fee reminders, and learning resources automatically.

🛍️ E-commerce

Send WhatsApp updates for new orders, shipping details, or product restocks.

💼 Service Agencies

Auto-reply to leads, schedule consultations, and share quotes instantly.

In each case, WhatsBoost acts as your communication engine, while Make.com serves as your workflow brain.

📈 Benefits of Automating WhatsApp with Make.com + WhatsBoost

This setup empowers Indian SMBs to automate like large enterprises — at a fraction of the cost.

🔗 Internal Link Mapping for SEO

To help your readers explore deeper and improve SEO signals, you can internally link:

• WhatsBoost Automation — Explore WhatsApp workflows.

• WhatsBoost Features — Learn about flow builder, templates, and integrations.

• WhatsBoost Pricing — Find the right plan for your SMB.

• Use Cases — Discover how Indian businesses automate with WhatsBoost.

🧠 Best Practices for Indian SMBs Using Make.com + WhatsBoost

1. Keep your templates simple and contextual.

2. Use emojis sparingly to keep messages friendly but professional.

3. Segment your audiences (e.g., new vs existing customers).

4. Automate follow-ups for unresponsive leads after 24–48 hours.

5. Monitor message analytics in WhatsBoost to refine engagement timing.

❓ FAQs: How to Use Make.com to Automate WhatsApp Messages for Indian SMBs

1. What is Make.com used for in WhatsApp automation?
Make.com is a no-code workflow tool that helps connect apps like Google Sheets or CRMs with WhatsBoost to send automated WhatsApp messages.

2. Is this suitable for small Indian businesses?
Yes. It’s perfect for SMBs that want to automate messages without hiring developers or investing in complex CRM systems.

3. Can I personalize messages with customer details?
Absolutely. You can use variables like {{Name}} or {{Service}} in your WhatsBoost message templates.

4. How secure is WhatsBoost integration with Make.com?
WhatsBoost uses the official WhatsApp Business API, ensuring full compliance and secure message delivery.

5. Do I need technical knowledge to set this up?
No. Both Make.com and WhatsBoost are designed for no-code users — you can build workflows visually.

❓ FAQs About WhatsBoost

1. What is WhatsBoost?
WhatsBoost is India’s leading WhatsApp automation platform that helps businesses send automated messages, build flows, and integrate with apps like Make.com and Google Sheets.

2. Does WhatsBoost support Make.com integration?
Yes. You can easily connect WhatsBoost’s API with Make.com to automate workflows.

3. Can I manage multiple WhatsApp accounts?
Yes. With WhatsBoost’s multi-agent dashboard, multiple team members can manage chats simultaneously.

4. Is WhatsBoost approved by WhatsApp?
Yes, it’s fully compliant with the official WhatsApp Business API.

5. How can I get started?
Simply visit WhatsBoost.in to create your account and start automating your first WhatsApp workflow today.

🏁 Conclusion: Power Up Your SMB with Make.com + WhatsBoost

In India’s competitive market, speed and personalization make all the difference.
By connecting Make.com with WhatsBoost, Indian SMBs can turn every form submission, order, or inquiry into a meaningful WhatsApp conversation — automatically.

No coding. No manual effort. Just smarter communication that scales.

🚀 Start today at WhatsBoost.in and watch your customer engagement transform with WhatsApp automation.