If you use WhatsApp to talk to leads, you already know one thing—your message decides whether a person replies or ignores you.

A small change in wording can double your conversions.

So here are 10 ready-to-use WhatsApp sales scripts designed for Indian startups.
Use them for cold leads, warm leads, follow-ups, offers, or customer reactivation.
Each script is short, polite, and written in simple English so anyone can use it.

1. Cold Lead Intro Script (Soft & Friendly)

Hi [Name], this is [Your Name] from [Company]. We help [target audience] with [solution].
If you’re open, I can share a quick idea that may help you save time and money. Should I send it?

Why it works: Zero pressure. It asks for permission, which increases replies.

2. Cold Lead Script With Value Hook

Hi [Name], we recently helped a business like yours increase [metric] by [result].
If you’d like, I can share how we did it in 60 seconds. Interested?

Why it works: Social proof + curiosity = higher response.

3. Warm Lead Script (After Website Inquiry)

Hi [Name], thank you for checking our website.
I’m here to help you pick the best option based on your needs.
May I know what you’re planning to improve right now?

Why it works: Shows helpful intent, not sales pressure.

4. Product Demo Invitation Script

Hi [Name], I can show you a quick demo that explains everything clearly.
It takes only 5–7 minutes.
Would you like to see it now or later today?

Why it works: Gives two choices—boosts confirmations.

5. Price Sharing Script (Simple & Clear)

Here is the pricing you requested, [Name].
All plans include [key benefits].
Tell me your budget range and I’ll suggest the best option for you.

Why it works: Offers flexibility and guidance.

6. Offer & Discount Script

Hi [Name], we are running a limited offer on our best-selling plan—valid only till today.
If you want, I can help you lock the offer before it expires.

Why it works: Urgency without being pushy.

7. Follow-Up Script (Gentle & Non-Irritating)

Hi [Name], just checking in.
If this is not the right time, no worries.
I can follow up later—just let me know what works best for you.

Why it works: Respectful. Makes the user feel in control.

8. Lead Re-Engagement Script (Old Leads)

Hi [Name], it’s been a while.
We’ve added some new features that many businesses found helpful.
If you want, I can share a quick update.

Why it works: Fresh value + zero-pressure tone.

9. Customer Upsell Script

Hi [Name], since you’re already using [product], I thought you might like this small upgrade.
It helps you achieve [benefit] faster.
Would you like the details?

Why it works: Targets existing users—highest conversion group.

10. Payment Closing Script

Hi [Name], I’ve kept your slot/plan reserved.
Whenever you’re ready, you can complete the payment using this link: [payment link].
If you face any issue, I’m right here to help.

Why it works: Polite, reassuring, and confidence-boosting.

How These Scripts Work Better With Automation

Sales scripts work best when combined with quick replies, templates, and automation.
Platforms like Whatsboost help startups send broadcasts, auto-reply messages, funnel-based follow-ups, and appointment reminders—all from one dashboard.
This saves time and makes every script more effective.

(Second mention here)
Whatsboost also helps you track which script gets the best replies so you can improve your communication style over time.

Wrap Up

These 10 scripts are simple—but powerful.
They save time, reduce confusion, and increase your chances of converting a lead on WhatsApp.

Use them, personalise them, and test different versions.
The more human and clear your messages sound, the better your results will be.

If you want similar helpful scripts or WhatsApp marketing strategies for your startup, just ask—I’ll help you create them.

FAQs

1. Are these scripts suitable for all industries?

Yes. They work for service businesses, online stores, coaching, real estate, freelancers, and SaaS.

2. Can I customise these messages?

Absolutely. Add your tone, offer, or brand personality to make them more relatable.

3. Can I use emojis?

Use them only if your audience is young or informal. B2B audiences prefer clean text.

4. How often should I follow up?

2–3 follow-ups with 1–2 days gap is ideal. After that, stop unless the person responds.

5. Will these scripts work better with automation?

Yes. Consistent replies, reminders, and broadcasts convert better when automated.